Ankur Goon | Freelance Web Development

Prepare Your Site For Takeoff.

Q: What is a Statement of Work (SOW)?

A formal document outlining the exact scope of the project (e.g., Single-page site + 404 + Legal page), the tech stack (HTML5, Tailwind, JS, Python), and the exact deliverables. It protects both of us and ensures we share the exact same vision before development begins.

Q: What happens if you miss the delivery deadline?

If I fail to deliver the full turnaround within the maximum agreed deadline, the client has two choices: receive a full refund on the project, or allow a project delay and receive a 50% discount on the total cost. I stand firmly behind my commitments.

Q: What is JSON-LD Schema?

It is code that helps Google show 'Rich Snippets' (like stars, prices, and stock status) directly in search results. This makes your link stand out and significantly increases your Click-Through Rate (CTR) from organic search.

Q: Why do you avoid CDNs and self-host fonts/icons?

When you self-host assets, you do not need to rely on third-party CDNs, making your page speed less volatile. It eliminates third-party latency, lessons bloat, and guarantees your text renders instantly.

Q: What are ARIA Labels and Tab Indexes?

ARIA labels allow screen readers to describe interactive elements (like a hamburger menu) to visually impaired users. Tab indexes ensure keyboard users can logically tab top-to-bottom without getting stuck. It ensures compliance and broadens your customer base.

Q: How do 'GPU-Accelerated Animations' help my site?

Animating basic properties forces the browser to re-calculate the entire page layout, leading to stuttering movement. By using composited properties (like transform or opacity), the graphics card handles the math, making animations 'buttery smooth' without taxing the main thread.

I build modern, minimalistic websites engineered for elite performance, robust SEO, and flawless accessibility.

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Design Philosophy & Stack

I build modern, minimalistic websites that feel dynamic and alive. My development process strictly utilizes HTML5, Tailwind CSS, and plain JavaScript for crisp, lightweight frontends, powered by Python for robust backend logic.

I do not push cookie-cutter templates. Every layout is custom-designed per client request with a relentless focus on semantic structure, intuitive information hierarchy, and scalable design that minimizes Cumulative Layout Shift (CLS).

Pricing & Delivery Standards

Base Price: 20,000 INR | 5-Day Turnaround

Standard scope includes 1-2 pages, a 404.html (preview in footer) and Privacy Policy by default. A white-label fee for service packs B. and C. are applicable. Adding backend infrastructure will raise the base price to 30,000 INR. Please download the brochure for full details on pricing and add-ons (or consult the chatbot for basic help).

A. Revamps & Optimizations

For clients who already have a website but need a modern redesign or a complete technical overhaul (Speed, SEO, Accessibility).

Cost generally falls below the base price.
Includes comprehensive PageSpeed & SEO reports.

B. New Website Builds

For businesses and individuals starting from scratch with a custom, high-performance digital presence.

Domain purchase guidance and configuration available.
Made scalably with bespoke features and SEO excellence

C. Professional Portfolios

Sleek, highly optimized portfolio websites (similar to my own). Scope: Maximum of two pages.

Strictly the 20,000 INR base price.
Includes dynamic code-based background canvases.

D. DIY Consulting & Retainers

Expert architectural guidance for developers, plus ongoing maintenance for launched sites, both at an hourly rate of 2,000 - 4,000 INR.

Consulting: Includes comprehensive PageSpeed & SEO reports.
Retainers: Updates to APIs/Backends, Security Headers, and Page Contents.

Download Brochure View Summary

The Technical Edge

> SYSTEM DIAGNOSTICS: OPTIMAL

Discoverability

SEO

Implementation of JSON-LD schema markup so products show up with rich snippets. Automated sitemaps, robots.txt, and strict semantic HTML architecture.

Elite Performance

GPU-Accelerated composited CSS animations. Critical rendering path optimization via inlined CSS. Zero-CDN policy (self-hosted fonts/SVGs) and strict WebP usage.

Security & A11y

Accessibility

Basic security headers (CSP, COOP, HSTS). Full ARIA label implementation and tab-indexing for inclusive design. Server-side GTM (GDPR/CCPA compliant) implementation provided.

The Onboarding Process

An industry-standard, zero-friction pipeline.

Phase 1: Discovery & Alignment

Brief consultation to understand the core problem. A technical audit is run for revamp projects to establish baseline metrics.

Phase 2: Proposal & Contracting

Formal SOW provided. The Guarantee: If I fail to meet the final deadline, you receive a full refund or a 50% discount. 50% upfront deposit required.

Phase 3: Asset Collection

Handover of brand guidelines, copy, and imagery. Note: I am not liable for false client information. The turnaround clock starts only when all assets are received.

Phase 4: Development & Iteration

Mobile-first semantic build. Day 5 staging link delivery followed by feedback meetings. Includes up to 2 rounds of minor design revisions.

Phase 5 & 6: QA, Launch, & Handover

Rigorous PageSpeed/SEO testing. Final invoice paid. Site goes live with a handover package and a 14-day post-launch bug warranty.

Download Process View Summary

Selected Works

Engineering resilience and purposeful transformation.

Explore Live Site

Salmon Attitude

HTML/Tailwind Vanilla JS Python/Firebase

A custom-built, ultra-performant platform centered around the brand's themes of courage and purposeful transformation. The architecture bypasses bloated commercial templates in favor of a highly optimized, custom-engineered build pipeline utilizing Puppeteer for static HTML pre-rendering, PurgeCSS, and aggressive asset minification.

The frontend utilizes semantic HTML, Tailwind, and vanilla JavaScript to handle complex UI states like bespoke FAQ accordions, interactive media carousels, and sticky navigation sidebars. To guarantee an Elite PageSpeed score, the interactive canvas background intelligently degrades on mobile and low-end devices to preserve frame rates.

The platform is driven by a Python backend on Google Cloud, powering secure CAPTCHA-protected forms and integrated Gemini AI tools (Career Chatbot & Brainstormer). Hosted via Firebase with strict security headers, custom XML sitemaps, and a continuously updated resources repository, the site yields flawless discoverability.

Live Site PageSpeed: 99/100

Frequently Asked Questions

Understanding the value behind elite web engineering.

Core Investment Queries

Why is the base price 20,000 INR when others charge less?

I do not push cookie-cutter templates. Every layout is custom-designed per client request with a relentless focus on semantic structure and scalable design. I engineer sites to perform flawlessly under the hood, targeting perfect 100/100 PageSpeed Insights ratings across all metrics on mobile and desktop.

Why do websites with backend features start at a higher base price (30,000 INR)?

If your site requires custom Python logic, Google Cloud deployment, CAPTCHA-secured contact forms, database management, or custom Gemini AI integrations, the scope shifts from web design to software engineering. I have to architect secure server infrastructure and handle complex API routing. The base price adjusts to ₹30,000 INR to cover the rigorous security testing, deployment protocols, and advanced technical overhead required to keep a backend running flawlessly.

What does a 100/100 PageSpeed score actually do for my business?

Heavy sites cost customers data and time. On a slow 3G/4G connection, this leads to a 'broken' experience where they bounce before seeing a single product. Drastically reducing payload makes the site feel "instant" even on weak networks, keeping users engaged and signaling to Google that your site should rank higher.

What is "Semantic HTML" and why does it matter?

Semantic HTML means using the correct tags (like headings in a logical h1 down to h4 order) based on content structure, not visual style. Search engine crawlers assess this parameter to judge your SEO score. It ensures search engines perfectly understand your content, making your pages highly crawlable.

What is a Statement of Work (SOW)?

What happens if you miss the delivery deadline?

Technical Glossary & Business Value

What is JSON-LD Schema?

Why do you avoid CDNs and self-host fonts/icons?

What are ARIA Labels and Tab Indexes?

How do "GPU-Accelerated Animations" help my site?

What is Server-Side GTM?

It moves the processing of heavy tracking scripts (like the Meta Pixel) from the customer's phone to a private server. This bypasses ad-blockers and iOS restrictions, giving you 100% accurate Facebook/Google ad tracking to lower your marketing costs, while radically speeding up your website.

Why use WebP images instead of JPEG/PNG?

What is Cumulative Layout Shift (CLS)?

What are CSP, COOP, and HSTS security headers?

These are backend security rules. A Content Security Policy (CSP) blocks malicious script injections. HSTS protects against SSL-stripping attacks. A COOP header isolates the browser window from cross-origin threats. I implement these to harden your site against modern vulnerabilities.

Why do you emphasize a "Mobile-First" approach?

Why not just use a builder like WordPress or Shopify templates?

Why is there an extra fee for "White-Label" or strict privacy projects?

My base pricing is highly competitive because I rely on showcasing my best engineering work (like elite PageSpeed scores and custom UI) in my public portfolio to attract future clients. By default, I retain the right to place a discreet "Built by Minks" credit in the footer and feature the site in my selected works. The ₹10,000 INR White-Label fee essentially buys out that marketing value. It transfers total anonymity to your brand, removes all developer attribution, and guarantees the project is never publicly claimed or displayed in my portfolio.

Which Hosting Platform is Right for My Project?

1. Vercel (Dynamic & AI-Driven)

We use Vercel for high-performance, dynamic sites (like this one). If your project requires advanced AI integration, real-time data fetching, or is built with modern JS frameworks, Vercel is the gold standard.

The Edge: Best-in-class integration for serverless logic.
Speed: Instant global deployment.

2. Netlify (Business & Landing Pages)

Netlify is my "go-to" for standard business websites and landing pages. It allows us to ship faster by using its powerful built-in features.

Built-in Forms: We don’t need a separate backend for your "Contact Us" page; Netlify handles it natively.
Client-Friendly: Extremely reliable for static sites that need simple "Member Areas" or password protection.

3. Cloudflare (Enterprise & High-Traffic)

Cloudflare is for "Enterprise-Grade" requirements. If you expect millions of visitors or require the highest level of cybersecurity (DDoS protection), we build here.

Unlimited Bandwidth: The only platform that won't charge extra for massive traffic spikes.
Global Speed: Zero "wake-up" lag for backend functions, meaning the fastest possible user experience.

4. Why not GitHub Pages?

While free, GitHub Pages is designed for open-source documentation and hobbyists. It lacks the professional serverless backend capabilities required for secure custom forms, AI integrations, and the high-speed global edge performance my premium projects guarantee.

Do I need to buy my own custom domain?

Yes. While modern hosting platforms provide free staging subdomains (e.g., yourbrand.vercel.app), launching with a custom domain (.com or .in) is absolutely essential for your brand's authority, credibility, and SEO ranking.

It signals to your users that you are an established, professional entity. If you don't have a domain yet, don't worry—I handle the entire domain purchasing and DNS configuration process for you during the development phase.